We are bringing to MAD//UpNorth a vivid tapestry of modern Britain through new research and insights, thought-provoking discussions, inspiring stories, and Client experiences.
We will help Brands understand how to celebrates the diversity, creativity, and resilience that define our nation today, all while championing a commitment to equity, inclusion, and meaningful change.
Is Britain’s mood really as grey as we’re told?
According to popular narratives, our country is broken and lost.
Rapidly decaying under dark clouds of negativity.
Spoiler alert: it’s not. How do we know?
Because we’ve been out and seen for ourselves. Talked to all kinds of people, across the land.
And what we found wasn’t monotone gloom, but multi-hued hope.
A sparkling UK-leidoscope of love, ambition and pride.
So, let us take you beyond the doombait-y headlines and troll-infested social posts.
Pushing past the drizzle and finding the dazzle, revealing a Britain that’s bright and full of opportunity.
